Apple iphone 5 Research Paper Example | Topics and Well Written Essays - 1000 words

Apple iphone 5 - Research Paper Example In its early days of introduction unto the world market, the Apple iPhone 5 received so much patronage because of some feature qualities that the product had over other competitive products and other iPhones that had been introduced unto the market by the same company. But as it is now, there is decline in supply to meet increasing demand. Causes of the shift Basically, there is one running cause of the shift in supply of Apple iPhone 5 and this is directly linked with rate of production. Sources close to the company actually indicate that the Apple iPhone 5 is one of the most labor and skill intensive products that the company ever produces (Birks and Sinclair, 2010). To this end, it actually requires the company so much time, cost, skill and resources to produce a single brand of the Apple iPhone 5. But as a company that wants to hold up to its reputation of quality and standard production of phones, the company is not in any way ready to compromise on the quality of products in th e name of meeting its demand to produce as many pieces of the iPhone as the market pressure demands for. There are other causes that has to do with the presence of competition, that makes the company highly reserved on the need to keeping so much inventory when it cannot be perfectly guaranteed of the willingness of the market to opt for their product. Effects of this change on Apple iphone 5 According to the law of demand and supply, decrease in supply subsequently leads to an increase or a rise in prices. This principle is likely to be the effect of the Apple iPhone 5 especially from the perspective of retailers from who consumers make direct purchases. For example once retailers have access to limited products and they are aware that consumers would compete for these few products they will increase prices so that those with the highest bid of purchase can own the product. There could also be the negative effect whereby the increases in prices will make consumers opt for other com petitor products; especially if they can be guaranteed to have similar features from those products. In the worse case scenario, the Apple iPhone 5 will loss its popularity and market share because consumers who may be frustrated with its absence on the market will loss interest in it. Effects within the market Operational Operational marketing is basically centered on the consumer whereby the consumer is expected to receive maximum customer satisfaction by meeting their needs and demands within the shortest time frame (De Cenzo and Robbins, 2011). In a situation whereby there continue to be decline in supply for the Apple iPhone 5, it is very clear that the customer is not going to receive the needed satisfaction with prompt customer service. Subsequently, market operational is going to be affected negatively in the sense that there are going to be high levels of market dissatisfaction expressed among cunstomers. As it has been stressed already, this is likely to bring about the wo rse case scenario whereby the company may loss out on a number of customers. Financial Effects The financial effects of the prevailing situation whereby there is shortage in the supply of Apple iPhone 5 could be viewed from two major perspectives, which also answers the question of whether the effects are long term or transitory. Indeed, on the short term basis where the demand for the product continues to be

Safety and Risk Management Essay Example | Topics and Well Written Essays - 2500 words

Safety and Risk Management - Essay Example It employs over 10Â  000 people worldwide with a number of modern development and manufacturing facilities. All these facilities, along with the extensive network of trading and marketing units have enabled the Company to effectively penetrate the world’s pharmaceutical market, as well as to offer one of the broadest product portfolios, including over 1200 products either in the market, or under development stage and pending registration (Actavis Group, 2008). The Company’s branch, which is object of the audit, is comprised of two manufacturing facilities at the cutting edge of pharmaceutical production, storages and administrative offices. For several years, the Company has been conducting Corporate EHS audits similar to ISO 14001 and OHSAS 18001 standards, and recently acquired an OHSAS 18001 certificate. OHSAS 18001 Overview and Company’s Assessment OHSAS 18001 is an international occupational health and safety specification intended to help with the control over occupational hazards and risks, and covers all organisation’s employee – both full- and part-time, subcontractors and suppliers, visitors, organisation’s own facilities and equipment, as well as rented or borrowed facilities and equipment (Eighty 20 Consulting, n.d.). ... The degree of compliance with OHSAS 18001 requirements, in this particular case, is being assessed using a scale of 0 to 1, namely 0, 0.5, and 1 as a top grade (SGS Bulgaria ltd, 2007). After assessments of seven issues referring to OHSAS 18001’s Clause 4.2, which deals with the policy compliance, the following findings are available (DNV Certification Inc., 2008): The Company’s branch policy is in line with the corporate policy, which is placed on the intranet and communicated to all managers. The commitment to continual improvement is contained in Company’s EHS Policy. The commitment required to comply at least with current applicable Occupational Health & Safety (OH&S) legislation is being stated that it will be in accordance with the local regulations. The Company’s policy is documented and implemented but not document-controlled. It has been stated within an uncontrolled document, as well as in part on intranet and posted in canteen. EHS brief is bein g conducted. The policy is available to all interested parties via HR&PR Manager. There is no document control found in regard to the requirement for periodic review of the policy (BSI Management Systems, n.d.). The overall score attained according to the abovementioned scale of assessment is 4 out of the maximum possible 7, which is 57.1 % compliance. Several recommendations appear useful in order to be reached a higher level of compliance: the policy must be a controlled document and an agreement should be made on whether the corporate or site policy is to be used or issued; the policy should be clarified within the corporate and site policy structure and all employees should be provided with a copy of that policy, whether at recruitment or amendment stage. The